I like working with Ash because of his profound honesty. His focus on operational excellence makes him a useful and unique advisor.
Nicky Goulimis, Co-founder and former COO
Nova Credit
$25k-$50k initial investment. Up to $150k total investment for 5%.
Can lead into the Pre-seed program.
Regular coaching over 3 months to get you from idea to your first revenue.
Our programs do not compete with others. You can start or stop with Sterling Road whenever works for you.
Outside of coaching, we offer a mentor network of experienced operators to help with specific problems, job candidate search using our online networks and a resource database covering topics from deck building to wellness.
Your entire founding team is full time with at least one full time technical team member, not contractors.
You and your co-founders have a roughly equal share of the company.
Your team is working on ideas that will be exclusively sold to businesses, not individuals.
Your team is based in the US, Canada or the UK and targeting those markets.
Some early evidence of progress. This might include a demo or evidence of customer demand; sometimes even a customer pilot live or ready to go live.
Not that far along?