The Truth Behind $100k Enterprise Pricing
February 3, 2025
Many early-stage founders are hesitant to charge a 6 figure amount, but if you’re selling to Enterprise customers, $100k a year is the minimum price.
Today, we’re talking about where to fundraise.
For founders outside the main tech hubs, it’s tempting to fundraise in the places that you know. While that may work for your first few checks, you really should try to meet investors in the main tech hubs like SF, NYC, LA, Austin etc.
The high concentration of investors and startups in those places, creates competition which drives up prices, gives you choice on who to take money from and helps you close your round faster so you can go back to building.
It may seem daunting to break into a region without an existing network connection but quality, personalized cold emails and persistence will generate results.
