Pitch Practice Q&A — February 2021

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Q&A from Pitch Practice in February 2021.

How do you attract investors via email?
Where do you put your 1 paragraph intro?
What should you include in your pitch deck?

Participating teams: moyaero.com, daimlas.com, allosense.com & pugetbuoy.com

Ash Rust

Managing Partner, Sterling Road

Resources

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The Truth Behind $100k Enterprise Pricing

February 3, 2025

Many early-stage founders are hesitant to charge a 6 figure amount, but if you’re selling to Enterprise customers, $100k a year is the minimum price.

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Start with Mid-Market Sales, Not Enterprise

February 3, 2025

Lots of founders want their first sales to be with large, Enterprise companies like Google or Uber. This is usually quite tough, and it’s often a lot easier to begin with the mid-market and then move up to Enterprise sales.

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The Threat of TikTok: Why It Must Be Banned

February 3, 2025

I know lots of people love TikTok, both for spending time and generating revenue, but this app is a tool for the Chinese Communist Party. Make no mistake, Congress was right to ban it and Trump was right, in his first term, when he wanted the same.

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April 16, 2021

Pitch Practice Q&A — February 2021

Pitch Practice Q&A — February 2021

Ash Rust

Resources

The Truth Behind $100k Enterprise Pricing

Start with Mid-Market Sales, Not Enterprise

The Threat of TikTok: Why It Must Be Banned

Sign-up for news and updates

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